Saudi Arabia Events Industry to Expand at a CAGR of 8.7% will Reach US$ 17.6 Billion by the End of 2031

Joseph Collins
September 1, 2024

Business News

Saudi Arabia Events Industry to Expand at a CAGR of 8.7% will Reach US$ 17.6 Billion by the End of 2031

Saudi Arabia Events Industry Trends, Analysis-Growth

Saudi Arabia Events Industry Trends, Analysis-Growth

By type, the sports segment is the highest contributor to the market and is expected to grow at a CAGR of 8.2% during the forecast period.

WILMINGTON, DELAWARE, UNITED STATES, September 2, 2024 /EINPresswire.com/ — The Saudi Arabia events industry was valued at $6.1 billion in 2021, and is projected to reach $17.6 Billion by 2031, registering a CAGR of 8.7% from 2022 to 2031.

Request The Sample PDF Of This Report: https://www.alliedmarketresearch.com/request-sample/54154

The term event refers to organizing a show which involves public gathering at a pre-determined place and time. The most popular events include conference & exhibition, corporate events & seminar, promotion & fundraising, music & art performance, sports, festival, trade shows, product launch, and similar others. The initial stage of a major event involves understanding the audience and their behavior that excites and emotionally engages them. The final stage involves conducting an event appropriately.

To increase awareness about products and services offered by various companies, the leading players operating in myriad industry sponsor events such as music concerts and sports events. Sponsorship is done to provide material support to an event or an organization. In addition, sponsorship enables the leading players to advertise their products and reach a wide consumer base, thereby fueling the adoption of their products. Moreover, it helps to focus on consumer preference and to foster brand loyalty.

Furthermore, it draws attention to the existing and potential customers of a brand or company and creates a positive impact on them, thereby leading to increased brand loyalty. Sponsors further check the past proven records of a particular event as well as the probability of success of the event before they sponsor an event, as they invest in a plan, and expect positive return on the investment. The most common sponsorship can be seen in the field of sports and entertainment, ranging from local to regional and international events.

Sports events can act as a potential catalyst for economic development in Saudi Arabia. The Saudi government has committed to making large investments in sports, including $2 billion by 2023, $670 million to fund private sector sports clubs, and $320 million in club sponsorships. The rising government support to the sports sector in the country is expected to drive the growth of the overall economy and events industry during the forecast period.

Procure Complete Report (410 Pages PDF with Insights, Charts, Tables, and Figures) @ https://www.alliedmarketresearch.com/checkout-final/8ee12ff8c3f66c280143c5774150da26

According to Saudi Arabia events industry analysis, the market is segmented into type, revenue source, organizer, and age group. On the basis of type, the market is divided into music concerts, festivals, sports, exhibitions & conferences, corporate events & seminars, and others. On the basis of revenue source, it is segregated into ticket sale, sponsorship, and others. As per organizer, it is categorized into corporate, sports, education, entertainment, and others. By age group, it is fragmented into below 20 years, 21–40years, and above 40 years.

As per Saudi Arabia events industry trends, in 2021, on the basis of type, the corporate events & seminars segment garnered a significant Saudi Arabia events industry share, owing to rise in number of companies and frequent seminars & events conducted by them. In addition, such seminars and events involve interaction between speaker and audience, thus attracting more attendees. On the other hand, the music concerts category is anticipated to grow at the highest CAGR of 10.1% during the forecast period.

This is attributed to increase in popularity of such events among the population, especially the youth and middle-aged individuals, which boost the growth of the Saudi Arabia events industry. Furthermore, such music concerts and events offer valuable opportunities for promoters and brands to align themselves with people attending concerts.

Depending on revenue source, the sponsorship segment accounted for the highest revenue in 2021. This is attributed to unlimited opportunities the organizers find to broaden their competitive advantage. Moreover, sponsoring an event increase reach among potential buyers and customers, thereby boosting the growth of the market.

As per Saudi Arabia events industry forecast, based on the organizer, the sports segment dominated the market, garnering a market share of 31.1% in 2021. Tournaments such as FIFA, World Cup, IPL, and others attract a huge population base that helps in revenue generation, owing to increase in interest toward such sports tournaments. Sports events earn considerable revenue through selling tickets, sponsorships, endorsements, advertisements, and others.

As per Saudi Arabia events industry demand, by age group, the 21–40 years segment contributed the maximum revenue in 2021, owing to growing interest toward entrepreneur & business seminars, conferences that offer proper guideline & direction to the youth for establishing a start-up, along with music concerts and festive gatherings.

However, entering into this industry may require high initial costs and can be risky due to the presence of existing giants. Thus, potential entry barrier is anticipated to hinder the Saudi Arabia events industry growth during the forecast period.

The major players profiled in the report are Riyadh Exhibitions Company Ltd., HWADI Group, Konoz Retaj Organization, DConcept, Stamina, Events AVP Technical Event Management, Your Event Arabia Co., Benchmark, Gevents, and Add.

Inquiry Before Buying @ https://www.alliedmarketresearch.com/purchase-enquiry/54154

Key findings of the study

The Saudi Arabia events industry size was valued at $6.1 billion in 2021 and is projected to reach $17.6 billion by 2031, registering a CAGR of 8.7% from 2022 to 2031.

By type, the sports segment was the highest contributor to the market in 2021 and is expected to grow at a CAGR of 8.2% during the forecast period.

By revenue source, the sponsorship segment was the highest contributor to the market in 2021 and is expected to grow at a CAGR of 9.3% during the forecast period.

By organizer, the sports segment was the highest contributor to the market in 2021 and is expected to grow at a CAGR of 8.1% during the forecast period.

By age group, the 21-40 years segment was the highest contributor to the market, with $489.8 billion in 2021, and is expected to grow at a CAGR of 9.7% during the forecast period.

Reasons to Buy this Saudi Arabia Events Industry Report:

> Mergers and acquisitions should be well-planned by identifying the best manufacturer.

> Sort new clients or possible partners into the demographic you’re looking for.

> Suitable for providing dependable and high-quality data and analysis to assist your internal and external presentations.

> Develop tactical initiatives by gaining a better grasp of the areas in which huge corporations can intervene.

> To increase and grow business potential and reach, develop and plan licencing and licencing strategies by finding possible partners with the most appealing projects.

> Recognize newcomers with potentially strong product portfolios and devise effective counter-strategies to acquire a competitive edge.

> To develop effective R&D strategies, gather information, analysis, and strategic insight from competitors

Related Reports:

Corporate Event Market

Event marketing services market

Virtual event industry Market https://www.alliedmarketresearch.com/virtual-events-industry-market-A06596

Corporate Luxury Events Market https://www.alliedmarketresearch.com/corporate-luxury-events-market-A15963

Caribbean MICE Market https://www.alliedmarketresearch.com/caribbean-mice-market

David Correa
Allied Market Research
+1 800-792-5285
email us here
Visit us on social media:
Facebook
X

Legal Disclaimer:

EIN Presswire provides this news content “as is” without warranty of any kind. We do not accept any responsibility or liability
for the accuracy, content, images, videos, licenses, completeness, legality, or reliability of the information contained in this
article. If you have any complaints or copyright issues related to this article, kindly contact the author above.

Joseph Collins

Published

on

Saudi Arabia Events Industry Trends, Analysis-Growth

Saudi Arabia Events Industry Trends, Analysis-Growth

By type, the sports segment is the highest contributor to the market and is expected to grow at a CAGR of 8.2% during the forecast period.

WILMINGTON, DELAWARE, UNITED STATES, September 2, 2024 /EINPresswire.com/ — The Saudi Arabia events industry was valued at $6.1 billion in 2021, and is projected to reach $17.6 Billion by 2031, registering a CAGR of 8.7% from 2022 to 2031.

Request The Sample PDF Of This Report: https://www.alliedmarketresearch.com/request-sample/54154

Advertisement

The term event refers to organizing a show which involves public gathering at a pre-determined place and time. The most popular events include conference & exhibition, corporate events & seminar, promotion & fundraising, music & art performance, sports, festival, trade shows, product launch, and similar others. The initial stage of a major event involves understanding the audience and their behavior that excites and emotionally engages them. The final stage involves conducting an event appropriately.

To increase awareness about products and services offered by various companies, the leading players operating in myriad industry sponsor events such as music concerts and sports events. Sponsorship is done to provide material support to an event or an organization. In addition, sponsorship enables the leading players to advertise their products and reach a wide consumer base, thereby fueling the adoption of their products. Moreover, it helps to focus on consumer preference and to foster brand loyalty.

Furthermore, it draws attention to the existing and potential customers of a brand or company and creates a positive impact on them, thereby leading to increased brand loyalty. Sponsors further check the past proven records of a particular event as well as the probability of success of the event before they sponsor an event, as they invest in a plan, and expect positive return on the investment. The most common sponsorship can be seen in the field of sports and entertainment, ranging from local to regional and international events.

Sports events can act as a potential catalyst for economic development in Saudi Arabia. The Saudi government has committed to making large investments in sports, including $2 billion by 2023, $670 million to fund private sector sports clubs, and $320 million in club sponsorships. The rising government support to the sports sector in the country is expected to drive the growth of the overall economy and events industry during the forecast period.

Advertisement

Procure Complete Report (410 Pages PDF with Insights, Charts, Tables, and Figures) @ https://www.alliedmarketresearch.com/checkout-final/8ee12ff8c3f66c280143c5774150da26

According to Saudi Arabia events industry analysis, the market is segmented into type, revenue source, organizer, and age group. On the basis of type, the market is divided into music concerts, festivals, sports, exhibitions & conferences, corporate events & seminars, and others. On the basis of revenue source, it is segregated into ticket sale, sponsorship, and others. As per organizer, it is categorized into corporate, sports, education, entertainment, and others. By age group, it is fragmented into below 20 years, 21–40years, and above 40 years.

As per Saudi Arabia events industry trends, in 2021, on the basis of type, the corporate events & seminars segment garnered a significant Saudi Arabia events industry share, owing to rise in number of companies and frequent seminars & events conducted by them. In addition, such seminars and events involve interaction between speaker and audience, thus attracting more attendees. On the other hand, the music concerts category is anticipated to grow at the highest CAGR of 10.1% during the forecast period.

This is attributed to increase in popularity of such events among the population, especially the youth and middle-aged individuals, which boost the growth of the Saudi Arabia events industry. Furthermore, such music concerts and events offer valuable opportunities for promoters and brands to align themselves with people attending concerts.

Advertisement

Depending on revenue source, the sponsorship segment accounted for the highest revenue in 2021. This is attributed to unlimited opportunities the organizers find to broaden their competitive advantage. Moreover, sponsoring an event increase reach among potential buyers and customers, thereby boosting the growth of the market.

As per Saudi Arabia events industry forecast, based on the organizer, the sports segment dominated the market, garnering a market share of 31.1% in 2021. Tournaments such as FIFA, World Cup, IPL, and others attract a huge population base that helps in revenue generation, owing to increase in interest toward such sports tournaments. Sports events earn considerable revenue through selling tickets, sponsorships, endorsements, advertisements, and others.

As per Saudi Arabia events industry demand, by age group, the 21–40 years segment contributed the maximum revenue in 2021, owing to growing interest toward entrepreneur & business seminars, conferences that offer proper guideline & direction to the youth for establishing a start-up, along with music concerts and festive gatherings.

However, entering into this industry may require high initial costs and can be risky due to the presence of existing giants. Thus, potential entry barrier is anticipated to hinder the Saudi Arabia events industry growth during the forecast period.

Advertisement

The major players profiled in the report are Riyadh Exhibitions Company Ltd., HWADI Group, Konoz Retaj Organization, DConcept, Stamina, Events AVP Technical Event Management, Your Event Arabia Co., Benchmark, Gevents, and Add.

Inquiry Before Buying @ https://www.alliedmarketresearch.com/purchase-enquiry/54154

Key findings of the study

The Saudi Arabia events industry size was valued at $6.1 billion in 2021 and is projected to reach $17.6 billion by 2031, registering a CAGR of 8.7% from 2022 to 2031.

Advertisement

By type, the sports segment was the highest contributor to the market in 2021 and is expected to grow at a CAGR of 8.2% during the forecast period.

By revenue source, the sponsorship segment was the highest contributor to the market in 2021 and is expected to grow at a CAGR of 9.3% during the forecast period.

By organizer, the sports segment was the highest contributor to the market in 2021 and is expected to grow at a CAGR of 8.1% during the forecast period.

By age group, the 21-40 years segment was the highest contributor to the market, with $489.8 billion in 2021, and is expected to grow at a CAGR of 9.7% during the forecast period.

Advertisement

Reasons to Buy this Saudi Arabia Events Industry Report:

> Mergers and acquisitions should be well-planned by identifying the best manufacturer.

> Sort new clients or possible partners into the demographic you’re looking for.

> Suitable for providing dependable and high-quality data and analysis to assist your internal and external presentations.

Advertisement

> Develop tactical initiatives by gaining a better grasp of the areas in which huge corporations can intervene.

> To increase and grow business potential and reach, develop and plan licencing and licencing strategies by finding possible partners with the most appealing projects.

> Recognize newcomers with potentially strong product portfolios and devise effective counter-strategies to acquire a competitive edge.

> To develop effective R&D strategies, gather information, analysis, and strategic insight from competitors

Advertisement

Related Reports:

Corporate Event Market

Event marketing services market

Virtual event industry Market https://www.alliedmarketresearch.com/virtual-events-industry-market-A06596

Advertisement

Corporate Luxury Events Market https://www.alliedmarketresearch.com/corporate-luxury-events-market-A15963

Caribbean MICE Market https://www.alliedmarketresearch.com/caribbean-mice-market

David Correa
Allied Market Research
+1 800-792-5285
email us here
Visit us on social media:
Facebook
X

Legal Disclaimer:

Advertisement

EIN Presswire provides this news content “as is” without warranty of any kind. We do not accept any responsibility or liability
for the accuracy, content, images, videos, licenses, completeness, legality, or reliability of the information contained in this
article. If you have any complaints or copyright issues related to this article, kindly contact the author above.


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6 Comments

6 Comments

  1. Lucille Hughes

    September 4, 2024 at 3:49 pm

    In conclusion, the Saudi Arabia events industry is poised for remarkable growth, with projections indicating an expansion from $6.1 billion in 2021 to an impressive $17.6 billion by 2031, reflecting a robust compound annual growth rate (CAGR) of 8.7%. Key segments, particularly sports events, are driving this growth, bolstered by significant government investments and an increasing appetite for various public gatherings such as concerts and corporate seminars. With the sponsorship sector leading in revenue generation, there is ample opportunity for companies to enhance their visibility and engage with consumers. However, potential entrants must navigate initial high costs and established competition. Overall, the dynamic nature of the Saudi events industry offers promising prospects for stakeholders to capitalize on this burgeoning market.

  2. Anita Ward

    September 4, 2024 at 4:25 pm

    In conclusion, the Saudi Arabia events industry presents a substantial growth opportunity, projected to expand at a remarkable CAGR of 8.7%, reaching an estimated value of $17.6 billion by 2031. With sports events leading as the highest contributor and increased government funding bolstering the sector, the market is poised for significant advancements. The rise in corporate events and music concerts, along with growing youth engagement, highlights a dynamic landscape ripe for investment. While challenges such as high entry costs exist, the overall outlook remains positive, driven by diverse event types and robust sponsorship revenues. This vibrant industry is not only a catalyst for economic development but also a platform for enhancing brand visibility and consumer engagement in Saudi Arabia.

  3. Jessica Bailey

    September 4, 2024 at 4:28 pm

    In conclusion, the Saudi Arabia events industry is poised for remarkable growth, projected to reach a substantial US$ 17.6 billion by 2031, with an impressive CAGR of 8.7% from 2022 to 2031. This expansion is driven primarily by the burgeoning sports segment, which has established itself as the key contributor to the market, underpinned by significant government investments and the rising popularity of events among the younger demographic. With a diverse range of event types spanning from corporate gatherings to music festivals, the industry is well-positioned to leverage sponsorship opportunities and capitalize on the enthusiasm of a dynamic consumer base. As the market continues to evolve, potential challenges such as high entry barriers and competition from established players will require strategic approaches from new entrants and existing stakeholders alike. Overall, the Saudi Arabia events industry presents a vibrant landscape for investment and innovation, reflecting the country’s broader vision for economic development and cultural engagement.

  4. wayne jenkins

    September 4, 2024 at 8:48 pm

    In conclusion, the Saudi Arabia events industry is poised for significant growth, projected to reach approximately $17.6 billion by 2031, fueled by a robust CAGR of 8.7% from 2022 to 2031. The industry’s expansion is primarily driven by the burgeoning sports segment, which continues to thrive as a key contributor, alongside increasing government investment and support. Sponsorship emerges as a dominant revenue source, reflecting the strategic importance of events for brand engagement and market penetration. As the industry evolves and adapts to consumer preferences, particularly among the youth demographic, it presents ample opportunities for stakeholders to innovate and enhance their offerings. However, potential entrants should be mindful of the high initial costs and competitive landscape that may pose challenges. Overall, the future of the Saudi Arabia events industry looks promising, characterized by evolving trends and increasing market potential.

  5. janice bailey

    September 5, 2024 at 11:45 am

    In conclusion, the Saudi Arabia events industry is poised for robust growth, projected to reach an impressive valuation of USD 17.6 billion by 2031, registering a compound annual growth rate (CAGR) of 8.7% from 2022 to 2031. Driven by increasing investment in sports and entertainment, government support, and a rising demand for diverse events, this sector presents significant opportunities for both established companies and new entrants. The sports segment leads market contributions, further underscored by sponsorships that enhance brand visibility and loyalty. As consumer engagement continues to evolve, stakeholders are encouraged to strategically position themselves to capitalize on the emerging trends and demands within this dynamic landscape. The future looks promising for the events industry in Saudi Arabia, reflecting the nation’s commitment to fostering a vibrant and economically sustainable events ecosystem.

  6. Arlene Hughes

    September 5, 2024 at 11:47 am

    In conclusion, the Saudi Arabia events industry is poised for substantial growth, projected to reach a market value of $17.6 billion by 2031, reflecting a remarkable compound annual growth rate (CAGR) of 8.7%. This expansion is fueled by a robust increase in various event types, particularly in the sports segment, which has emerged as a significant contributor amidst growing governmental support and investment. As the country continues to prioritize event-driven economic development, including substantial funding for sports and entertainment, opportunities for businesses and sponsors are expected to flourish. With a dynamic population, particularly among the youth demographic, the events industry stands ready to capitalize on emerging trends and consumer preferences, paving the way for a vibrant future in Saudi Arabia.

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6 Comments

  1. Lucille Hughes

    September 4, 2024 at 3:49 pm

    In conclusion, the Saudi Arabia events industry is poised for remarkable growth, with projections indicating an expansion from $6.1 billion in 2021 to an impressive $17.6 billion by 2031, reflecting a robust compound annual growth rate (CAGR) of 8.7%. Key segments, particularly sports events, are driving this growth, bolstered by significant government investments and an increasing appetite for various public gatherings such as concerts and corporate seminars. With the sponsorship sector leading in revenue generation, there is ample opportunity for companies to enhance their visibility and engage with consumers. However, potential entrants must navigate initial high costs and established competition. Overall, the dynamic nature of the Saudi events industry offers promising prospects for stakeholders to capitalize on this burgeoning market.

  2. Anita Ward

    September 4, 2024 at 4:25 pm

    In conclusion, the Saudi Arabia events industry presents a substantial growth opportunity, projected to expand at a remarkable CAGR of 8.7%, reaching an estimated value of $17.6 billion by 2031. With sports events leading as the highest contributor and increased government funding bolstering the sector, the market is poised for significant advancements. The rise in corporate events and music concerts, along with growing youth engagement, highlights a dynamic landscape ripe for investment. While challenges such as high entry costs exist, the overall outlook remains positive, driven by diverse event types and robust sponsorship revenues. This vibrant industry is not only a catalyst for economic development but also a platform for enhancing brand visibility and consumer engagement in Saudi Arabia.

  3. Jessica Bailey

    September 4, 2024 at 4:28 pm

    In conclusion, the Saudi Arabia events industry is poised for remarkable growth, projected to reach a substantial US$ 17.6 billion by 2031, with an impressive CAGR of 8.7% from 2022 to 2031. This expansion is driven primarily by the burgeoning sports segment, which has established itself as the key contributor to the market, underpinned by significant government investments and the rising popularity of events among the younger demographic. With a diverse range of event types spanning from corporate gatherings to music festivals, the industry is well-positioned to leverage sponsorship opportunities and capitalize on the enthusiasm of a dynamic consumer base. As the market continues to evolve, potential challenges such as high entry barriers and competition from established players will require strategic approaches from new entrants and existing stakeholders alike. Overall, the Saudi Arabia events industry presents a vibrant landscape for investment and innovation, reflecting the country’s broader vision for economic development and cultural engagement.

  4. wayne jenkins

    September 4, 2024 at 8:48 pm

    In conclusion, the Saudi Arabia events industry is poised for significant growth, projected to reach approximately $17.6 billion by 2031, fueled by a robust CAGR of 8.7% from 2022 to 2031. The industry’s expansion is primarily driven by the burgeoning sports segment, which continues to thrive as a key contributor, alongside increasing government investment and support. Sponsorship emerges as a dominant revenue source, reflecting the strategic importance of events for brand engagement and market penetration. As the industry evolves and adapts to consumer preferences, particularly among the youth demographic, it presents ample opportunities for stakeholders to innovate and enhance their offerings. However, potential entrants should be mindful of the high initial costs and competitive landscape that may pose challenges. Overall, the future of the Saudi Arabia events industry looks promising, characterized by evolving trends and increasing market potential.

  5. janice bailey

    September 5, 2024 at 11:45 am

    In conclusion, the Saudi Arabia events industry is poised for robust growth, projected to reach an impressive valuation of USD 17.6 billion by 2031, registering a compound annual growth rate (CAGR) of 8.7% from 2022 to 2031. Driven by increasing investment in sports and entertainment, government support, and a rising demand for diverse events, this sector presents significant opportunities for both established companies and new entrants. The sports segment leads market contributions, further underscored by sponsorships that enhance brand visibility and loyalty. As consumer engagement continues to evolve, stakeholders are encouraged to strategically position themselves to capitalize on the emerging trends and demands within this dynamic landscape. The future looks promising for the events industry in Saudi Arabia, reflecting the nation’s commitment to fostering a vibrant and economically sustainable events ecosystem.

  6. Arlene Hughes

    September 5, 2024 at 11:47 am

    In conclusion, the Saudi Arabia events industry is poised for substantial growth, projected to reach a market value of $17.6 billion by 2031, reflecting a remarkable compound annual growth rate (CAGR) of 8.7%. This expansion is fueled by a robust increase in various event types, particularly in the sports segment, which has emerged as a significant contributor amidst growing governmental support and investment. As the country continues to prioritize event-driven economic development, including substantial funding for sports and entertainment, opportunities for businesses and sponsors are expected to flourish. With a dynamic population, particularly among the youth demographic, the events industry stands ready to capitalize on emerging trends and consumer preferences, paving the way for a vibrant future in Saudi Arabia.

Leave a Reply

Your email address will not be published. Required fields are marked *