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Dr. Sanjiv Chopra and Hollywood Writer Rick Najera Team Up for New Book

As people watch engaging and engrossing stories through television, the hundreds of digital platforms, and the neighborhood cinema, they may not realize their personal stories are also worth telling to an audience.

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Dr. Sanjiv Chopra and Hollywood Writer Rick Najera Team Up for New Book
Photo: Courtesy of Dr. Sanjiv Chopra

Dr. Sanjiv Chopra and Hollywood Writer Rick Najera Team Up for New Book, as people watch engaging and engrossing stories through television, the hundreds of digital platforms, and the neighborhood cinema, they may not realize their personal stories are also worth telling to an audience. They have all the basics within them— personal challenges, triumphs all supported by dramatic elements—but they need that extra encouragement to start.

Two accomplished writers and friends—Latino Hollywood actor, director, and playwright Rick Najera and sought-after international Indian speaker and author Dr. Sanjiv Chopra—cultivate that inner spark that speaks to these future storytellers in their new book: “Ignite The Fire Within: Master Your Speaking and Writing.” The authors recently did a virtual book launch presented by Jamillah Moore, Ed.D, vice president of Student Affairs & Enrollment Management at San Francisco State University.

“Ignite The Fire Within: Master Your Speaking and Writing.”

The book is for the novice or for a well-seasoned expert who desires to elevate their level in the craft of speaking and writing and hears the calling to become a successful author, speaker, influencer, or thought leader.

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Sharing personal stories and experiences, the men wrote the book as a guide on how people can communicate with their audiences, whether from doing a presentation to writing different pieces of content. Readers will learn, for example, how to overcome obstacles, understand the writing and speaking process, tap into one’s inner creativity and develop a connection with a spiritual component.

“Powerful storytelling can inspire the listener or reader to scale”

 “It’s an art, but the craft can be learned and mastered as we have articulated from experience and with humility in the book. It will truly ignite the fire within.”

Not only do the authors capture the mission of creating future writers, but they also share the story of forging a friendship between them, showing respect for their work and their rich and ancient cultures.

“Dr. Chopra and I are from opposite sides of the world,” Najera explained. “He is from the world of science, and I’m from the arena of arts and entertainment. Despite our varied backgrounds, we formed a friendship while writing this book, simultaneously created a community of dreamers and storytellers, and discovered a shared love of storytelling. It was an incredible experience.”

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Najera added that this book encourages storytellers everywhere to search for stories and tell them but to not forget to share their tales.

“You may find that while on your storytelling journey the greatest story might be your own,” he said.  Dr. Sanjiv Chopra and Hollywood Writer Rick Najera Team Up for New Book

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Joseph Collins Jr. is currently leading several high-stakes initiatives that aim to transition Urban TV Network (URBT) from a niche broadcaster into a major global media and lifestyle conglomerate. Below are the key projects and recent activities defining his leadership in 2026: Project Phoenix: The WBD Acquisition Bid. The most ambitious current project under Collins’ direction is Project Phoenix. Building on his history of aggressive media acquisitions (including a previous $40 billion bid for WarnerMedia), Collins is currently spearheading a 2026 initiative to acquire assets from Warner Bros. Discovery. Strategy: The project involves an institutional investor proposal designed to integrate legacy entertainment assets into the URBT ecosystem. Goal: To establish a "community-driven" media giant where stockholders—of which URBT has over 13,000—act as a collective engine for corporate growth and audience engagement. Digital Expansion: URBT News 2026 In early 2026, Collins oversaw the rollout of the updated URBT News digital platform and mobile app. Focus: The app emphasizes "conservative diversity" and provides real-time reporting on urban culture, politics, and technology. Technical Edge: Collins has personally guided the development of the platform's content engine, utilizing modern web frameworks (React/Firebase) to ensure the network remains competitive in the fast-paced digital news cycle. J Collins Beverage Company Collins has branched out into the manufacturing and logistics sector with the J Collins Beverage Company. Products: The company is currently promoting Pure Balance Black Luxury Water, marketed as a high-end, molecularly structured hydration product. Operations: Beyond consumer goods, the company operates as a co-packer and distributor, providing infrastructure and guidance for new beverage brands entering the marketplace. Market Performance & Original Programming Stock Activity: As of late February 2026, URBT (trading on the OTC Pink Sheets) has seen significant market volatility and interest, recently recording substantial percentage gains as investors react to the company’s expansion plans. Programming Budget: The network is currently executing a $500 million programming initiative for the 2025-2026 season, focused on original films and series that push the boundaries of urban storytelling and technical production. Community & Professional Ventures Collins remains deeply involved in high-level branding projects for his professional network. This includes developing promotional materials and keynote speaker branding for associates like Noah Coates, author of The Prayer Box Husband, further cementing his role as a brand-builder in the media space.

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